Friday, February 6, 2009

Crossing the Gender Divide

Crossing the Gender Divide
As I was traveling to Florida for a much needed break from the frigid weather (too bad there was no escaping it!!!), and this article in Sky magazine caught my eye. You know gaming is becoming ubiquitous when the airlines are recognizing it! It said many of today’s video games are shedding their decidedly male "skins" and reaching out to female players with both avatars and themes designed specifically for “girl gamers”. Not only are women playing more games but they are going back to the classroom to get advanced degrees in computer programming so they can create the games themselves! Girls shouldn’t have to play “boy” games. They shouldn’t have to blow things but be able to find games that suit their interests. This makes sense since 40% of the gamers are women. Casual games such as puzzle and word games also have a solid female audience. The ones that can be consumed in a short interval appeal to women as well. The phrase coming to the forefront is ‘Chick Click”!! Here are some friendly chick sites: www.there.com www.popcap.com www.greatdaygames.com www.playfirst.com.
For the whole article here is the link http://www.delta-sky.com/sections/index.php/lifestyle/articles/
Enjoy and let’s get gaming girls!!!

No comments: